Curve Los Angeles


5 December 2019

Fleur of England is an Independent British Luxury Lingerie brand specializing in delicate lace and intricate embroidery, run by a team of women who are passionate about creating lingerie that inspires confidence.

Fleur of England is a high-end luxury brand, known for their unparalleled craftsmanship, opulent materials and precision fit. Stocked in 65+ retailers worldwide, including Harrods and Harvey Nichols and coveted by The Kardashians and Helen Mirren, the rise of Fleur of England has been quiet but by no means un-noticed.

Established in 2001, Fleur of England is a team of 8 women based in creative hub, Bristol – all the designs are hand-drawn by founder Fleur and then stitched by skilled seamstresses in Portugal, bespoke and luxury from start to finish, a Fleur of England Bra stands out in every lingerie drawer.

This season is a landmark for Fleur of England as they approach their 20th anniversary. To mark the occasion, this season Fleur of England designed a special range encapsulated in rich tones and contemporary embroidery designs.

Fleur of England is continuously looking at ways to make women feel amazing and love their bodies.  The ‘reveal and conceal’ designs accentuate and frame the gorgeous female silhouette with luxurious fabrics that feel incredible against your skin.

This season is full of ‘look again’ details, the Fleur of England touches that you love; ‘Unlock’ features a hidden embroidered key and stunning backless baby doll, ‘Embrace’ has a beautiful bespoke embroidery which was designed to show off true love. ‘Bisou’ is a stunning color featured in a new camisole design paired with a luxurious silk French knicker and ‘Adore’ is strong and powerful and wonderfully seductive.

Fleur of England is passionate about lingerie and has had a long love affair with designing elegant and seductive pieces that have become globally recognized as the Fleur signature style. Constantly evolving and designing, Fleur of England is drawn to embroideries and their ability to tell a story whilst adorning the body with beautiful, delicate designs. Fleur of England reworks the  fit every season  in order to make sure the new fabrics , designs and patterns continue to fit beautifully.  Fleur of England also continues to increase the size range in order to cater for as many women as possible.


Love and devotion is poured into the collections from the entire Fleur of England team, everything is considered from the quality of the fabrics to the exceptional fit through to the packaging and our customer service.


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